Marist University Club Television

On day 1 of college, I decided on a whim to join a club that advertised with the slogan “Do YOU wanna be on TV?” Little did I know, it would become a defining experience in my time at Marist. I served many roles throughout my time on the MCTV leadership board. One of them was serving as the Public Relations Representative for the club. My responsibilities included managing the club’s social media accounts and advertising club activities in person and through flyers and other promotional materials. The videos shown below are a collection of several different types of content I made for social media (Instagram and cross-posted on TikTok) that promoted events, showcased general members, and reflected on fond memories from the club. Keeping in mind that the target audience of the club is other college kids, I tried to keep a lighthearted and fun tone throughout, as seen in the dance challenge videos and silly interviews. My content was shared by many club members on their stories and through DMs, leading to an increase in viewership of our shows by over 50%, and boosting attendance at our club events as well. Though I still had a lot to learn about polishing content, my time as PR Representative for MCTV taught me how to brainstorm fresh ideas and use social media as a tool for promotion.